Creating Family-Friendly Corporate Events

How to make family events a success for everyone

Understanding this workplace reality, many companies organize corporate retreats where spouses and children of employees are encouraged to attend. This not only helps strengthen employee loyalty, but also allows companies to show their appreciation to their employees.

Here are five tips for creating family-friendly corporate events that leave lasting impressions long after the event is over.

Grasp the Event Goals

Understanding why companies host corporate retreats in the first place can help you design a program that meets the company’s objectives. Is the purpose to create a fun, interactive environment for the families of staff members to learn more about the organization and to get to know the people working there? Is the event open to young family members? Is there a minimum age for participation? Understanding these objectives can aid event planners in brainstorming suitable ideas for the event.

Create the Right Buzz

To hype guests up for a corporate retreat, be sure to see if any notable events are happening in the community during that same time. Concerts or carnivals are perfect family-friendly activities that allow guests to take in the local culture. For example, planners can choose to organize a Bangkok retreat that coincides with the famous Songkran Water Festival. In addition to the festival, the JW Marriott Hotel Bangkok provides easy access to several other popular tourist destinations, allowing retreat participants to easily join in on the revelry. 

In addition, consider sourcing local acts for your program. Not only could an in-house performance help to keep entertainment within budget, but lavish performances add a dose of cultural flair. Acts like the stunning fire show at the Rayong Marriott Resort & Spa (as seen above) will surely wow participants. 

Cater to All Ages

Naturally, a family-friendly corporate event should include everyone, from the young to the young at heart. Tailor team-building activities to involve participants of all ages. A treasure hunt, for example, will get children excited while building camaraderie within the group. Outdoor activities such as tree-planting are suitable for a wide age range and will keep teams engaged and active for a worthy cause. 

Of course, not all families include children—spouses should also be catered to. Consider implementing hands-on, two-person activities like batik printing or cocktail-making classes. 

Happy Stomachs, Happy Attendees  

A meal can make or break an event—especially true when there’s a possibility that wee ones will have mealtime meltdowns. Offer kid-friendly menus whenever possible, or better yet, enable children to be involved in the preparation of their food through activities such as pizza-making classes. Enhance the dining experience with live cooking stations, or have the chef interact with guests, as seen here at the Miri Marriott Resort & Spa. Showcase fresh produce to highlight locally sourced foods, which helps to make the eating experience as interesting as the event program itself. 

More Fun and Less Work 

Keep employee meetings and work-related activities to a minimum during family-focused corporate retreats so employees have ample time to socialize, relax or spend time with their loved ones. Many city hotels have interesting places to visit close by, which makes it convenient to organize sightseeing tours for families. For example, the Hong Kong Observation Wheel and Ocean Park Hong Kong are accessible to guests staying at JW Marriott Hotel Hong Kong

Double Up with Us

With Marriott’s Double Up, meeting planners can earn twice as many Marriott Rewards points and a signing bonus of 500 points on eligible catering events and meetings.

To participate, simply book and arrive by May 31, 2018, at participating Marriott Rewards hotels in Asia-Pacific.